Eden
Despite concerns about unhealthy eating habits, with the ease of ordering The ease of ordering calorie-dense, nutrient-poor meals contribute to obesity and health issues, highlighting the imperative for healthier food options.-dense, nutrient-poor meals contribute to obesity and health issues, and a growing emphasis on healthier food options is emerging.
Duration:
6 weeks
Tools: Figma, Illustrator, Figjam
Eden is a food delivery app promoting healthy choices with a variety of nutritious menu options, detailed nutritional info, customization, and transparent pricing, encouraging the adoption of healthier eating habits.
“Lack of healthy food options at restaurants and cafes”
“Difficulty finding healthy restaurants that deliver”
"Make healthy meals more affordable."
"Writes about his experiences with food allergies."
Discovering Regular Actions to Increase User Empathy
Style Guide
I chose General Sans for its space-saving and legible qualities, along with its modern aesthetic. The color palette draws inspiration from nature, using green. Consistency, tranquility, and simplicity were key to the app's visual identity and this approach helped achieve them.
Information Architecture
Prototype
